The Oxfordshire Property Agent Social Media Design for Sell Your House for Free Advert
This vibrant multi-variant digital suite was designed for The Oxfordshire Property Agent to launch a high-engagement social media competition. Comprising four distinct social media story layouts, the campaign aims to generate viral local engagement, page likes, and comments. It achieves this by offering homeowners a massive value proposition: a chance to win the agency’s full property selling services completely free of charge.


Design & Requirements Breakdown
Urgent & Disruptive Visual Framework: A bold, high-saturation colour palette utilising contrasting reds, bright yellows, and deep blues creates an eye-catching look that stands out in fast-scrolling mobile feeds.
High Impact Typography Scale - The word "FREE!" is scaled to an ultra-bold, massive typeface, serving as an immediate visual hook to capture user attention within milliseconds.
Locally Anchored Imagery - The inclusion of recognisable local landmarks (such as the Radcliffe Camera in Oxford) and picturesque regional properties instantly roots the campaign in its specific geographical target market.
Action Oriented Engagement - Clear user journey prompts (e.g., "Look at our post for details," "To enter simply comment...") provide explicit directions to maximise user interactions and organic algorithm reach.
