Social Media Design for MLJ International
This project features a sophisticated corporate branding asset designed for MLJ International to commemorate their 20th anniversary. The primary objective was to create a refined, elegant social media announcement that celebrates two decades of business longevity, building trust and prestige among stakeholders, clients, and partners.
Design & Requirements Breakdown
Visual Identity - A clean, corporate focused aesthetic utilising an elegant colour palette of deep navy blue, steel grey, and soft slate accents against a bright white background to project authority and transparency.
Textured Background - A subtle, flowing wave pattern of light blue vector lines and faded geometric cubes creates a dynamic sense of motion and technical precision without distracting from the main brand messaging.
Balanced Typography - The composition uses a careful blend of a sharp serif typeface for the core text and an italicised corporate script for the focal point ("Celebrating 20 Years"), neatly grounded by an understated "Est. 2003" subtitle.
Logo Framing - The arched text alignment of "international" arcs gracefully above the company's interlocking geometric emblem, anchoring the center of the graphic and ensuring immediate brand recognition.