Social Media Design for Big Boy League

This project features a comprehensive, multi-asset digital advertising suite created for Big Boy League (BBL). The campaign was built to promote premium indoor vehicle storage alongside specialised value add mechanical and detailing services, positioning the facility as an all-in-one care hub for car and motorcycle enthusiasts.

Design & Requirements Breakdown

Visual Identity - A bold, high performance aesthetic utilising an aggressive colour scheme of deep reds, charcoal blacks, and crisp whites to mirror a professional, high end automotive garage environment.

Information Architecture - The complex hierarchy balances core storage rental prices ($225 for cars, $125 for motorcycles) with secondary service up sells like full service detailing, engine overhauls, and trickle charging add-ons.

Dynamic Layout Grid - Slanted red geometric overlays and diagonal banner slashes ("Long & Short Term Storage Availability") inject a sense of speed and motion, breaking up dense operational data.

Conversion Optimisation - Every variant maintains a persistent call to action ("Book Your Stay Now!"), paired with clearly structured contact footers featuring the facility's Long Beach address, email, and phone number for immediate lead generation.